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Financial Intermediaries Association of Southern Africa

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Tel: +27 (0) 12 665 0085
Fax: +27 (0) 12 665 0534
Corporate Corner
Unit No. 9
Cnr John Voster & Marco Polo Drive
South Africa
PO Box 11901

The Financial Intermediaries Association of Southern Africa (FIA) came about with the merging of SAFSIA and the IBC and has been in effective operation from 1st January 2008.


Both SAFSIA and the IBC had been in operation for more than 27 years and each association had a rich history of representing financial services intermediaries.


The members of the FIA act on behalf of over 80% of all consumers and businesses who purchase short term insurance, over 60% of all life assurance and collective investments transactions, 80% of employee benefits business and a substantial proportion of the medical cover in South Africa.


In July 2008, LUASA (the Association of Professional Financial Planners) merged with the FIA.


Industry role


The FIA has clearly defined its role as being to champion the interests of consumers who require short term insurance, investment and financial planning, medical cover and retirement benefits.

The FIA will do this by representing the vast majority of financial planners and insurance brokers in the country. This will involve the implementation of a code of conduct and ethics, the establishment of technical, educational, advice and professional practice standards, and the upholding of these standards through such important establishments as the Financial Planning Institute and the Insurance Institute.


In doing this, the FIA will interact with the State’s authorities and regulators (such as Parliament’s Portfolio Committee on Finance, the Financial Services Board, National Treasury, Department of Social Welfare and Pensions, the Department of Health and the FAIS Ombud).


A further priority of the FIA will be to act for both consumers and intermediaries in dealings with the life assurers, short term insurers, health care companies, Investment houses and all unit trust and linked product companies and other institutions that supply financial products and services.


The FIA has committed itself to continued collaboration with other intermediary associations and will continue to pursue the vision of a ‘one voice’ structure for the whole industry through which matters of common interest can be channelled when negotiating with the authorities and product supplier associations.



Company Press Releases »

Icon Advice, advisers and the FIA are crucial in ensuring good consumer outcomes
17 Sep 15 | Read More »
In a recorded message to the 2015 Financial Intermediaries Association of Southern Africa (FIA) Road Shows, Caroline da Silva, DEO: FAIS at the Financial Services Board (FSB), told South Africa’s risk and financial advisers that advice, the adviser and the FIA were ...
Icon Be wary of financial advice peddled by well-meaning journalists
09 Sep 15 | Read More »
Robert Laing’s opinion column published on bdlive. co. za (Business Day) on 20 August 2015 refers. His musings under the heading “Do not trust all the advice given by professionals” quickly disintegrate into an attack on the so-called insurance salesman ...
Icon Forum for Assistance Business finds a new home at the Financial Intermediaries Association
10 Jul 15 | Read More »
The Financial Intermediaries Association of Southern Africa (FIA) today announced a mutual decision to integrate FAB (the Forum for Assistance Business) into the FIA structure. FAB is a not-for-profit organisation representing stakeholders in the funeral insurance sector ...
Icon South Africa’s risk and financial advisers elect new leadership
09 Jul 15 | Read More »
Members of the Financial Intermediaries Association of Southern Africa (FIA) recently elected Jay Ramsunder as President of the FIA. Jay, who will head the association for a two-year term from 2015 to 2017, takes over the reins from the immediate past-President of the FIA, ...
Icon Intermediary association to reveal South Africa’s best financial services brands, as rated by brokers and advisers
26 May 15 | Read More »
      Justus van Pletzen, CEO of the FIA             Stakeholders in the financial services industry are looking forward to the 2015 Financial Intermediaries Association of Southern Africa ...
Icon Savings 101 - Get rich quick schemes turn greedy ‘investors’ into ‘suckers’ every time
19 May 15 | Read More »
      Justus van Pletzen, CEO of the FIA             The Financial Intermediaries Association of Southern Africa (FIA) would like to warn consumers against wasting their money on so-called ...
Icon FIA successfully lobbies DoH re medical schemes broker fees
02 Apr 15 | Read More »
Trade association successfully lobbies Department of Health to ensure annual review of medical scheme broker fees           Justus van Pletzen, CEO of the FIA           The Financial ...
Icon Unpacking SA’s financial adviser environment
31 Mar 15 | Read More »
Financial advisers are ready for changes to commission structures in the life and investment market           Justus van Pletzen, CEO of the FIA           South Africa’s financial ...
Icon Association warns against knee-jerk reactions to “work in progress” legislation
23 Jan 15 | Read More »
          Arnold van der Linde, President of the FIA          The Retail Distribution Review (RDR) discussion paper published by the Financial Services Board (FSB) on 7 November 2014 ...
Icon FIA welcomes the publication of the RDR discussion paper – now the hard work begins!
10 Nov 14 | Read More »
          Justus van Pletzen, CEO of the FIA         The Financial Intermediaries Association of Southern Africa (FIA) welcomes the long-awaited publication of the Financial Services Board’s ...

Company Careers »

Icon Communications Manager: Centurion11 Sep 12
Icon FIA Regional Coordinator: Northern Regions, KZN/FS and Western Cape07 Mar 12
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From The Glossary »


Original Terms:

A reinsurance expression indicating that the terms underwritten by the reinsurer are on exactly the same basis as those of the ceding company on the original policy.
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